Social Media Marketing

5 Best Strategies for Millennial Marketing in 2020

“Millennial is more than a generation. It’s a mindset.” Millennial Marketing– People born between 1980 to the early 2000s, the Millennials, are an intriguingly different generation. They have a reputation of being strikingly different from the other generations and of course, they run the internet. Millennials are 25% of the total population and continue to […]

Key skills and roles required for successful B2B event marketing

According to AdStage 8% of B2B marketers use in-person events for lead generation initiatives. This is particularly important considering 73% of marketers are prioritizing lead quality in 2018. Depending on the size of the organization, functional responsibilities for event-related activities may sit within multiple departments or geographies, and the skills required may require multiple roles. […]

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